Clik here to view.
Growing Your Solo Business
This post was written by Patricia Frame of Strategies for Human Resources, our guest author for our solopreneur blog series. Whether you are starting your own small business or building an existing...
View ArticleClik here to view.
Veteran Non Profit Q+A: Got Your Six
Each month, Capitol Post interviews a veteran-focused nonprofit. This month, we spoke with Got Your Six, a nonprofit that unites nonprofit, Hollywood, and government partners. Non-Profit Name: Got...
View ArticleClik here to view.
Summer Marketing Tips
The SBA has posted an interesting blog suggesting some inexpensive marketing tips that small business can use to grow their business, particularly during the summer months. While not everything would...
View ArticleClik here to view.
What Every Small Business Gets from Hiring Solopreneurs
This post was written by Patricia Frame of Strategies for Human Resources, our guest author for our solopreneur blog series. When you run a small business, you are constantly dealing with both issues...
View ArticleClik here to view.
6 Reasons Local Business Owners Should Blog
Business owners have a huge opportunity at their fingertips and that’s because social media and the internet has made it easier to have a direct relationship with the consumer. At no other time in...
View ArticleClik here to view.
Unburden Local Small Businesses
This post first appeared in the Alexandria Times on May 27, 2016. Frequently during an election year — at both national and local levels — we hear about the need to reduce burdens for small businesses....
View ArticleClik here to view.
Debunking the Hunt for a Recruiter
Graduation season always reminds me of insights I have gained from my favorite graduation speech of all time. In This is Water, David Foster Wallace begins with this anecdote: “There are these two...
View ArticleClik here to view.
Integrating Social Media and Marketing: Part 1
This week, Alexandria SBDC staff had the opportunity to attend a conference organized by the Louisiana SBDC and America’s SBDC. The topic of focus was how SBDCs can better engage with younger...
View ArticleClik here to view.
Do I want to own or manage the recruiting process?
In my most recent blog post Debunking the Hunt for a Recruiter, I began breaking down the process by raising questions you should ask before you decide to hire a recruiter. We considered the first...
View ArticleClik here to view.
Integrating Social Media and Marketing: Part 2
This is the second post in a two-part series. To read Part One, click here. Last week, we talked about how to incorporate social media into marketing and communications strategies. As a reminder, these...
View ArticleClik here to view.
How to Get LinkedIn for Small Business
Ray Sidney-Smith presented a workshop about how to use LinkedIn for small business. Here are some takeaways and important points to consider when using LinkedIn as a small business owner. LinkedIn is...
View ArticleClik here to view.
Do’s and Don’ts of Business Development in Federal Contracting
The Alexandria SBDC held a seminar this week about business development in Federal Contracting, presented by John Boulware. The full PowerPoint presentation used during the seminar is available, but it...
View ArticleClik here to view.
Retail store design is a language everyone can read.
Semiotics Anyone who has ever seriously tried to design a logo for their business can tell you that it is not so easy, even for graphic designers who specialize in all things related to visual imaging....
View ArticleClik here to view.
Why You Need a Plan….
The Alexandria SBDC is experiencing something this week that many small businesses see throughout their lifespan – the departure of a valuable member of the team. While technically an employee of our...
View ArticleClik here to view.
Entrepreneurs Benefit Everyone
This post first appeared in the Alexandria Times on July 14, 2016. Entrepreneurship doesn’t flourish by happenstance. Hotbeds of innovation – like Silicon Valley, Austin, and Boulder – seem to have...
View ArticleClik here to view.
The New Overtime Rules
Most employers are covered by the Fair Labor Standards Act (FLSA) which includes the requirements for which employees must be paid overtime pay. This law has often been difficult for small employers....
View ArticleClik here to view.
Designing for Various Retail Environments
Recently Carrie Rossenfeld wrote and article for Globest.com dealing with current changes in the retail environment that are affecting how architects and designers approach a project. The title, The...
View ArticleClik here to view.
Small Business and Teaming Agreements
Disclaimer – I am not licensed to practice law or give legal advice. The information written in this blog is based on my experience negotiating hundreds of teaming agreements for large and small...
View ArticleClik here to view.
Voted One of Americas Finest Optical Retailers
WE ARE VERY PROUD to announce that eye2eye Optometry Corner, a project that we completed in late 2015, and located in Hilltop Village Center here in Alexandria, has won Honorable Mention in the 2016...
View ArticleClik here to view.
Advertising on Social Media Platforms
Social advertising, or advertisements published through Social Media platforms and networks, hit $23.6 billion in 2015. According to eMarketer, that spending is estimated to hit $35 billion in 2017....
View Article